Course Title : Media History
Code Course
Type
Regular
Semester
Lecture
(hours/week)
Seminar
(hours/week)
Lab
(hours/week)
Credits ECTS
COM 112-1 B 2 3 0 0 3.00 5
Lecturer and Office Hours
Teaching Assistant and Office Hours
Language Albanian
Course Level
Description This course focuses on the history of the world mass media - to people, institutions and ideas that describe the past also will influence the future. In this subject there will be treated different topics related to the history of media, including technological changes, social roles and changes of business structures of the mass media.
Objectives The course aims to give some details about historical research in the media. Students will read articles and texts of different authors, which will help them to make research on comparing the past with the present. Another goal is the teaching of the history itself. History is a tool that helps to interpret not only the past but also the future
Course Outline
WeekTopics
1Introduction to course Course Objectives Basic rules and process
2Basics of Journalism: Jayson Blair Case First Amendment
3Functions of the Media Media types Continuous Audience Production and distribution
4The continuity of media The impact of control
5History of book
6History of radio
7The history of television broadcasting
8Midterm Exam
9The history of print media
10Impact of communication tools to the public in the first half of the twentieth century
11The beginnings of website and its challenges with media
12Media influence and ethics
13Media. Public Opinion.Public Space
14Journals Industry
15Public relations and advertising
16Final Exam
Prerequisites
Textbook
Other References
Laboratory Work
Computer Usage
Other
Learning Outcomes and Competences
1Students will acquire basic knowledge of communication sciences
2Students will be able to recognize and better use the sources of information
3Students will be able to discuss and defend the importance of journalism in building a free society
Course Evaluation Methods
In-term studies Quantity Percentage
Midterms140
Quizzes00
Projects00
Term Projects00
Laboratory00
Attendance00
Contribution of in-term studies to overall grade40
Contribution of final examination to overall grade60
Total100
ECTS (Allocated Based on Student) Workload
Activities Quantity Duration
(hours)
Total Workload
(hours)
Course Duration (Including the exam week : 16 x Total course hours) 16348
Hours for off-the-classroom study (Pre-study, practice) 14456
Assignments 000
Midterms 11010
Final examination 11515
Other 000
Total Work Load 129
Total Work Load / 25 (hours) 5.16
ECTS 5

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